Do I really need to post everyday?
- natasha dawson
- Nov 6, 2024
- 1 min read
Updated: Nov 20, 2024
In my opinion, no. In many other peoples opinions, also no. However, if the posts/reels you make every day are getting good engagement and views, then go for it. But, you don't have to.

I rarely post on Sunday, because historically Sunday posts don't perform well ( for me and a lot of other people). It is okay to give yourself a day off; your socials will still be there the next day. It is important, however, to be consistent. Instagram rewards accounts who post regularly. I usually suggest to post 5-6 days a week, at least to start. Then, find your rhythm - what makes sense for you/your account. Do you get the same engagement posting 3x a week, as you did 5? Are you growing in the ways you want to grow by posting less?
What are your goals? How can you achieve them in the most economical way?
Stories are equally as important, if not more so, than posts. Stories are easy to consume quickly and people love them. You should be posting in stories at least 6 days a week. There will be a whole post dedicated to stories, so I don't want to get too much in to them now. However, make them fun, interesting, and engaging!
I want to know your thoughts. Do you post every day? Do you feel pressure to post everyday? Let me know in the comments
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